The fix
What "fixed" looks like when the answers finally get filed.
Not an FAQ page written once and abandoned — a living answer system: patients' words, kept current on a schedule, findable by humans and machines, feeding the phone only what genuinely needs a human.
The answer system, described honestly
- Answers published in the patient's words — "Do you take Cigna?" as the literal heading, answered plainly, with the this-year network reality. Pages built from what's actually asked convert searchers AND deflect calls; pages built from what practices like to say do neither.
- A publish-once workflow — every newly-researched answer gets thirty seconds of filing into the public page, so no question is ever researched twice. The clog shrinks permanently with each hard call instead of resetting daily.
- A kept-current schedule — networks change yearly; the pages change with them, on a calendar, so staff can say "it's on the website" and mean it.
- A text-an-answer path — for the patients who'll text but not browse: the question comes in, the published answer goes back, no phone required.
- A monthly number proves it: question-call share, answer-page traffic, and the get-through rate for new patients. Clogs regrow when nothing watches them.
What's deliberately absent: any chatbot promise. A scripted answer system that serves VERIFIED, published answers is honest; an improvising bot that guesses about insurance is a liability wearing a widget. We build the first kind — and the discovery decides how much system your clog actually needs, which is why we won't quote before measuring.
What engagements look like
Builds start at $2,500, quoted in writing after the discovery, scoped to your actual clog. The same two call streams rerun after the build — before/after as timestamps: question calls down, get-through rate up, in writing.
Score first. The evidence decides the rest.
Three minutes now beats another year of the same ten answers.
Score your question clog